Glossy magazines, runway models, photoshoots, style, glitz and glamour; it’s hard not to be taken in by the allure of fashion. It’s a feel good industry and the public are investing heavily in it. Being fashionable and on-trend will not save lives or solve world debt but the attraction of this somewhat superficial and fickle industry is growing globally. According to the McKinsey Global Fashion Index the global fashion industry has grown in the past decade by 5.5 percent annually; and is now estimated to be worth $2.4 trillion.
Surely such a massive industry must hold opportunity for young aspiring fashionistas? Of course it does, but breaking into this cut throat business is no mean feat. The problem for most is knowing how to gain entry into this elusive sector.
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