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Bord Iascaigh Mhara

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Liz O'Toole
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Realists are usually interested in 'things' - such as buildings, mechanics, equipment, tools, electronics etc. Their primary focus is dealing with these - as in building, fixing, operating or designing them. Involvement in these areas leads to high manual skills, or a fine aptitude for practical design - as found in the various forms of engineering.

Realists like to find practical solutions to problems using tools, technology and skilled work. Realists usually prefer to be active in their work environment, often do most of their work alone, and enjoy taking decisive action with a minimum amount of discussion and paperwork.
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Occupation Details

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Car Salesperson

Job Zone

These occupations usually require a Leaving Certificate or equivalent.

Related Experience
Some previous work-related skill, knowledge, or experience is usually needed. For example, jobs requiring you to deal with the public would benefit from previous experience working directly with the public.

Job Training
Employees in these occupations need anywhere from a few months to one year of working with experienced employees.

Job Zone Examples
These occupations often involve using your knowledge and skills to help others. Examples include sheet metal workers, forest fire fighters, customer service representatives, physical therapist aides, retail salespersons and tellers.

€18k > 27
Car Salesperson
Salary Range
(thousands per year)*
€18 - 27
Related Information:
Rates do not include commision
Data Source(s):

Last Updated: March, 2017

* The lower figures typically reflect starting salaries. Higher salaries are awarded to those with greater experience and responsibility. Positions in Dublin sometimes command higher salaries.
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At a Glance... header image

Works in a garage or car showroom selling cars to members of the public.

Videos & Interviews header image

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Go..Search YouTube for Car Salesperson videos

The Work header image

Car salespeople spend most of their time dealing with customers, finding new customers and sorting out paperwork. When a customer first visits a dealership, the salesperson talks to them to find out which type of car they would like. The salesperson also needs to ask questions about the customer's circumstances: do they have a family; do they drive long distances; do they do a lot of driving in urban areas; will they need financial assistance to buy the vehicle? The salesperson then recommends a vehicle to suit the customer's needs.  
The salesperson shows the vehicle to the customer and explains its features and advantages. If the customer is still interested, the salesperson usually arranges a test drive. This means taking the customer out in the car and allowing them to drive it.  
When the customer decides to buy the car, the salesperson begins to negotiate a deal. Sometimes the customer wants to part-exchange their old car; sometimes they want to borrow money from a finance company (this is known as a finance package); and sometimes they will have enough money to buy the car outright and may want a discount. If there is going to be a part-exchange, the salesperson has to appraise the customer's vehicle; this means following a standard procedure to check the general appearance, age and condition of the car. The salesperson passes their appraisal report to the sales manager, who decides on a value for the vehicle.  
When a sale is agreed, the salesperson records the details on computer and completes all the paperwork (finance forms, vehicle registration, insurance and so on). The salesperson also liaises with other departments in the dealership to ensure that the car is ready for delivery at the right time. It may be several weeks before a new car is ready for a customer so the salesperson needs to stay in touch by telephone to keep the customer informed of progress.  
An important task is to find new customers. This is called 'prospecting', and car salespersons may spend a good deal of time on the telephone talking to potential customers.  
Some sales people may specialise in selling 'fleets' of vehicles to large businesses.  
The salesperson may also assist with sales promotions.

Personal Qualitiesheader image

Apart from an interest in cars, you will need to have a positive attitude and a flexible approach. You will need to be tactful and sensitive when dealing with customers who may sometimes be critical or suspicious. You will also need to be patient as it may take a customer several visits to the dealership (over several weeks) to decide whether or not they want to buy the car.  
You should be confident, able to plan your own work and capable of working under pressure. You also need excellent communication skills and the ability to explain information clearly and succinctly is required. Excellent negotiating skills are also required.  
A smart appearance is essential, as this is a very image conscious industry. Also, a driving licence is needed for taking customers on test-drives and for delivering cars to buyers.

Further Informationheader image

A detailed description of this occupation can be found on a number of online databases. Follow the link(s) below to access this information:

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Go..Car Salesperson - from: N.C.S. [UK]

Related Occupationsheader image

Contactsheader image


Organisation: Society of the Irish Motor Industry
Address: 5 Upper Pembroke St, Dublin 2
Tel: (01) 676 1690
Email: Click here
Url Click here

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Career Guidance

This occupation is popular with people who have the following Career Interests...

...and for people who like working in the following Career Sectors:

Sales, Retail & Purchasing

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