In Summary - Graphic Designer
Graphic Designers typically work in the following Career Sectors:
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The Work - Graphic Designer
Graphic designers convey a message or create an effect by visual means, using illustration, typography and/or photography. They generally work on two-dimensional designs, creating ideas for book covers, CD covers, posters, stationery, Internet websites and captions for television. However, graphic design also incorporates three-dimensional work in the form of product packaging, exhibitions and displays.
In the advertising industry, graphic designers work with copywriters, who produce advertising text. They design posters, newspaper, magazine and television advertisements, and the layout for publicity materials and mailshotsDesigners need to understand typography in order to give clear instructions as to the type and size of print to be used, as well as spacing necessary for illustrations.
In the publishing industry, designers produce layouts, illustrate text, and design covers of books and magazines. They also work on the general design of the publications. They prepare rough sketches and layouts, experimenting with different ideas. Dummy pages are produced, and discussed with the client, printer and typesetter
In the television, video and film industry, designers produce credit sequences at the beginning and end of a programme, and create logos, cartoons and illustrations for sports and news items. Sometimes their work extends to the design of props such as foreign currency, charts and special effects.
Computer graphics is an aspect of graphic design that has expanded rapidly in recent years. Designers use graphics software packages to create visual images. Examples of computer graphics' applications include the production of audiovisual slides, the improvement of the quality of animated film, the digital manipulation of photographs, desktop publishing, illustration and website design.
In technical graphics, designers prepare plans and drawings from a written brief, for use by scientists, engineers and architects. This requires accuracy and attention to detail, but offers less scope for creativity
Most commonly reported Work Tasks
- Create designs, concepts, and sample layouts based on knowledge of layout principles and esthetic design concepts.
- Determine size and arrangement of illustrative material and copy, and select style and size of type.
- Confer with clients to discuss and determine layout design.
- Develop graphics and layouts for product illustrations, company logos, and Internet websites.
- Review final layouts and suggest improvements as needed.
- Prepare illustrations or rough sketches of material, discussing them with clients or supervisors and making necessary changes.
- Use computer software to generate new images.
- Key information into computer equipment to create layouts for client or supervisor.
- Maintain archive of images, photos, or previous work products.
- Prepare notes and instructions for workers who assemble and prepare final layouts for printing.
Most commonly reported Work Activities
- Thinking Creatively Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.
- Interacting With Computers Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
- Getting Information Observing, receiving, and otherwise obtaining information from all relevant sources.
- Making Decisions and Solving Problems Analyzing information and evaluating results to choose the best solution and solve problems.
- Communicating with Persons Outside Organization Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.
- Updating and Using Relevant Knowledge Keeping up-to-date technically and applying new knowledge to your job.
- Organizing, Planning, and Prioritizing Work Developing specific goals and plans to prioritize, organize, and accomplish your work.
- Communicating with Supervisors, Peers, or Subordinates Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
- Establishing and Maintaining Interpersonal Relationships Developing constructive and cooperative working relationships with others, and maintaining them over time.
- Interpreting the Meaning of Information for Others Translating or explaining what information means and how it can be used.
Interests - Graphic Designer
This occupation is typically suited for people with the following Career Interests:
Creative people are drawn to careers and activities that enable them to take responsibility for the design, layout or sensory impact of something (visual, auditory etc). They may be atrracted to the traditional artistic pursuits such as painting, sculpture, singing, or music. Or they may show more interest in design activities, such as architecture, animation, or craft areas, such as pottery and ceramics.
Creative people use their personal understanding of people and the world they live in to guide their work. Creative people like to work in unstructured workplaces, enjoy taking risks and prefer a minimum of routine.
Realists are usually interested in 'things' - such as buildings, mechanics, equipment, tools, electronics etc. Their primary focus is dealing with these - as in building, fixing, operating or designing them. Involvement in these areas leads to high manual skills, or a fine aptitude for practical design - as found in the various forms of engineering.
Realists like to find practical solutions to problems using tools, technology and skilled work. Realists usually prefer to be active in their work environment, often do most of their work alone, and enjoy taking decisive action with a minimum amount of discussion and paperwork.
Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.
A Graphic Designer must be literate, artistic and possess technical accuracy. They need to be commercially aware; particularly those who choose to operate on a freelance basis.
Good communication skills are essential as graphic designers, must present and sell their ideas and liaise closely with photographers, illustrators etc. They must know how to attract an audience, how to get a message across, and how to communicate visually, by keeping up with current styles/trends and new design techniques.
Graphic Designers need to have a good imagination, as well as an ability to plan and manage jobs, working to strict deadlines, sometimes under pressure.
Entry Requirements - Graphic Designer
Pay & Salary - Graphic Designer
Salary Range (thousands per year)* 25k - 55k
Sigmar / CPL / Hudson / Lincoln
Last Updated: February, 2017
* The lower figures typically reflect starting salaries. Higher salaries are awarded to those with greater experience and responsibility. Positions in Dublin sometimes command higher salaries.
Labour Market Updates - Graphic Designer
Although the data does not highlight any issues in this occupation, there have been indications from Enterprise Ireland that client-companies are finding it difficult to source suitably qualified staff to work in animation. As a result an apprenticeship for a CGI Technical Artist has been proposed.
National Skills Bulletin 2018