This course is intended for students who have an interest in the practical areas of marketing and event management. Modern business practices using relevant innovative technologies are at the core of this course. On this multidiscipline course, students will be taught by teachers with relevant digital marketing and event management experience. Students will gain practical experience by assisting in marketing initiatives and events throughout the year. Guest speakers from the industry are an integral component of this programme
This course prepares you for working in the Career Sectors below. Follow the links to get a fuller understanding of the sectors you are preparing for.
QQI FET/FETAC Links
Points Calculator for QQI Awards:
Details of the QQI scoring system and a points calculator can be found HERE
The Student - Career Interests
This course is typically suited for people with the following Career Interests. If these interests do not describe you, this course may prepare you for work you may not find satisfying.
Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.
Administrative people are interested in work that offers security and a sense of being part of a larger process. They may be at their most productive under supervisors who give clear guidelines and while performing routine tasks in a methodical and reliable way.
They tend to enjoy clerical and most forms of office work, where they perform essential administrative duties. They often form the backbone of large and small organisations alike. They may enjoy being in charge of office filing systems, and using computers and other office equipment to keep things running smoothly. They usually like routine work hours and prefer comfortable indoor workplaces.
Graduates of this course may seek employment in digital marketing in such roles as PPC advertising, search engine optimisation and social media marketing. Employment opportunities also exist in public relations as a PR offi cer, press offi cer or event manager.