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CAO (Higher Education)

Degree - Honours Bachelor

Marketing

Institute of Technology Carlow
Institute of Technology Carlow
Course Code
CW908 MKT
Career Zone
Level
NFQ Type
Major
Duration
4 years
Attendence
Full Time
CAO Points 2019 r2
260
Points Change

Course Summary

Marketing is the management process through which goods and services move from concept to the customer. It includes diverse disciplines such as: sales; public relations; pricing; packaging; and distribution. Marketing is practiced around the world in every type of organisation including multi-nationals, local enterprises, political parties, third-world charities, sporting organisations or small businesses.

Course Details

College Link > CW908 MKT - Marketing

Colleges often have information about the course on their own website, along with other useful information relating to the college. (Note: Not always available)

Career Sectors

This course prepares you for working in the Career Sectors below. Follow the links to get a fuller understanding of the sectors you are preparing for.

Entry Requirements

To view Mature Entry requirements, or alternative requirements, please visit Qualifax or the Colleges' website


If you believe the data above to be incorrect, please let us know at info@careersportal.ie - thank you.

QQI FET/FETAC Links

This course will accept Any QQI Level 5 or 6 Major Award as an entry requirement.

Click on the link below to find PLC courses that also relate to this career sector. Note you can view more courses by adjusting the filters on the listings page.

View Courses (Filtered by Career Sector)

Points Calculator for QQI Awards:
Details of the QQI scoring system and a points calculator can be found  HERE

The Student - Career Interests

This course is typically suited for people with the following Career Interests. If these interests do not describe you, this course may prepare you for work you may not find satisfying.

Enterprising

Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.

Creative

Creative people are drawn to careers and activities that enable them to take responsibility for the design, layout or sensory impact of something (visual, auditory etc). They may be atrracted to the traditional artistic pursuits such as painting, sculpture, singing, or music. Or they may show more interest in design activities, such as architecture, animation, or craft areas, such as pottery and ceramics.

Creative people use their personal understanding of people and the world they live in to guide their work. Creative people like to work in unstructured workplaces, enjoy taking risks and prefer a minimum of routine.

Career Progression

A Marketing Degree is internationally recognised and offers a passport for graduates to work anywhere in the world. Marketing careers are varied and include: research, advertising, marketing, brand management, product development, public relations, international marketing and sales.

Further Research

Qualifax
Qualifax Course Page

Qualifax is the National Learners Database. (Note: Link not always available)

DISCLAIMER: These links are to official sources of information for this course - we accept no responsibility for the information on them.

College Profile

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10:00 AM
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21
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09
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