Careers rarely develop the way we plan them. Our career path often takes many twists and turns, with particular events, choices and people influencing our direction.

We asked Brian Macken from Smart Futures to give some advice for people considering this job:

Brian Macken

Science Communicator

Smart Futures

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Brian Macken

I would strongly advise you to do the Masters in Science Communication in DCU. It really gives you a feel for the different kinds of media and ways of explaining things. And it's a good place to make contacts, which is also useful.

I would also recommend that you read science books. Not textbooks, good popular science books are just as useful for this kind of work, as it's already been broken down into simpler language for you. And only read the ones that you're interested in - it shouldn't be a chore to read them.

But I would recommend reading outside your subject area, so if you're into physics, then read some books on biology and vice versa (everyone should read Stephen J. Gould).  However, the more knowledge you have, the more questions you'll be able to answer.

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IT Sales & Digital Marketing

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St. John's Central College

St. John's Central College
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Course overview

Course Code 5M2105
QQI Award Code 5M2105 Retail Practice
Award National Framework of Qualifications level

Course Description

This course equips you with skills in selling hardware and software products as part of a sales team. In a large company, you may be more of a technical expert, while in a smaller one you may well combine technical advice with an all-round sales role. Participants will acquire digital marketing skills and competencies that will enable them to pursue positions in many fields as well as opportunities for progression to further studies. This course is run in collaboration with FIT and DSP. Preferably applicants are in receipt of a Social Welfare payment and may apply for VTOS or BTEA.

What will you Study?

Retail Selling 5N1619
Customer Service 5N0972
Digital Marketing 5N1364
Digital Photography 5N1270
Retail Administration 5N1860
Spreadsheet Methods 5N1977
Word Processing 5N1358
Information and Communication Systems 5N1952
Communications 5N0690
Work Experience 5N1356
Important Colleges may add/remove modules to keep the course updated and to meet demands. Almost all PLC courses have a Work Experience module, which requires students to find their own placement in an area directly related to their course.

Progression to CAO Courses

Higher Education Links Scheme (HELS)

This course leads to a QQI Major Award, and provides progression opportunities to a number of Higher Education courses, including those in the CAO.

To view CAO courses to which any Major Award (including this one) provides a possible Progression route, click below:

CAO with Any QQI Major Award

To view additional CAO courses which this specific course may lead to, click on one of the Award Codes below:

Old FETAC Code New QQI Code
BROXX 5M2105

To calculate Points based on your QQI award results, use the PLC Points Calculator.

Further Research

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Colleges often have information about the course on their own website, along with other useful information relating to the college. (Note: Not always available)

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Other courses you may be interested in...

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Course Title College
Digital Media Colaiste Stiofain Naofa CFE 
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Food Marketing & Business Cork College of Commerce 
Online Marketing and Digital Cork College of Commerce 

Sample Careers


Related Career Sectors

This course prepares people for careers typically found in the sectors below. You can explore information relating to these sectors by clicking on the titles below.
Advertising, Marketing & Public Relations
Computers & ICT
Sales, Retail & Purchasing
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National Statistics for this Award (All Ireland)

The following data provides general information about this Award from colleges across Ireland.