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What are your interests?

Investigative?

Investigative

The Investigative person will usually find a particular area of science to be of interest. They are inclined toward intellectual and analytical activities and enjoy observation and theory. They may prefer thought to action, and enjoy the challenge of solving problems with sophiscticated technology. These types prefer mentally stimulating environments and often pay close attention to developments in their chosen field.

About

This sector is about creating narratives and brand identities. It’s for story tellers and strategists, people who want to understand how people think and use that knowledge to craft appealing messages for them. Working in this sector you may find yourself managing relationships with the media or researching people’s views on products. Creative people can get involved in designing billboards, filming advertisements or recording promotions.

Skills

    negotiation, social media, visual media, design, sales & marketing, communication, languages, teamwork, leadership, time management, adaptability, attention to detail, data analysis & statistics, critical thinking, researching information,

Key Facts

57%
of those employed in marketing, media and advertising are under 40
38%
of agencies are experiencing a skills gap
54%
of marketing, media and advertising agencies plan to increase their staff numbers
45%
of marketing decision–makers plan to invest more in marketing in 2019

Labour Market Information

These occupations span a range of skills levels, from sales assistants to marketing executives. As such, the outlook varies significantly. The National Skills Bulletin 2018 identified shortages of marketing specialists with language and IT skills, especially in digital marketing.

Career Videos...

 
Jessica Akomfrah - Marketing Executive
Posted by Public Appointments Service

Jessica Akomfrah - Marketing Executive

 
Mary McCaughey - Head of  Communications
Posted by EU Careers

Mary McCaughey - Head of Communications

Career Interviews

Pat O'Connor, Press Officer

College Course Videos...

 
Business and Marketing - Galway Mayo Institute of Technology - GMIT
Posted by Galway Mayo Institute of Technology - GMIT

Business and Marketing - Galway Mayo Institute of Technology - GMIT

 
Business Studies DC111 - Dublin City University
Posted by Dublin City University

Business Studies DC111 - Dublin City University

 
Press and Media Relations Manager - TU Dublin - Dublin City
Posted by TU Dublin - Dublin City

Press and Media Relations Manager - TU Dublin - Dublin City