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What are your interests?



Realists are usually interested in 'things' - such as buildings, mechanics, equipment, tools, electronics etc. Their primary focus is dealing with these - as in building, fixing, operating or designing them. Involvement in these areas leads to high manual skills, or a fine aptitude for practical design - as found in the various forms of engineering.

Realists like to find practical solutions to problems using tools, technology and skilled work. Realists usually prefer to be active in their work environment, often do most of their work alone, and enjoy taking decisive action with a minimum amount of discussion and paperwork.

In this Sector...

Public Relations

Public Relations

Being in the public eye is stressful. Public Relations professionals support organisations and people in managing their public image. They will build relationships with the media to promote products or to control negative stories.

Effective public relations requires maintaining a consistent presence in the media, whether that is online, on the tv or in print. Public relations professionals will also monitor the media, keeping an eye out for negative stories or opportunities to promote their client.

Occupations in Public Relations
(sorted by Job Zone)

Public Relations Officer / Press Officer

Maintains good relations between a company and the general public.

Corporate Affairs and Communications Manager
Responsible for the image of a corporation and the conduct of all external communications.
Public Relations Account Executive

Engaged in promoting or creating good will for individuals, groups, or organisations by writing or selecting favourable publicity material and releasing it through communications media sources.

Advertising / PR manager

Creates an advertising campaign for a client. Work involves marketing and packaging of products, market research, exhibitions and public relations services.

Brand Manager - Marketing

Organises and oversees the promotion, sales, and overall image associated with a certain brand or branded products and services.

Events and Promotions Manager
Responsible for organising and running all kinds of promotional, corporate and social events.
PR / Public Affairs Consultant / Lobbyist

Offers political and public policy advice to a range of employers and clients.